Industry
- Financial Services
Services
- Brand Identity
- Interface Design
- Visual System
- Website
Lendr
Funding the business behind the credit score.
Lendr funds the small businesses traditional banking was not built to serve, fast working capital for owners who need it in 48 hours, not 45 days, in a category weighed down by aggressive tactics and opaque terms. WHQ built the brand to answer that skepticism directly. “We see your story” became the organizing line, reframing the pitch from do you qualify to we understand what you have built. Lendr funds on the whole business, not the credit score alone. Real owners in real workplaces, a circular logomark suggesting growth and recurring relationships, an application flow that shows its terms instead of burying them. Lendr has funded more than 30,000 businesses and provided over $250 million in financing since 2011, and the brand gives that record a voice that matches it.
